Published on 9th November, 2020
Baseball cap embroidery is a cool way to keep staple accessories looking sharp and help your products stand out from your competition. If there’s one way to put your spin on things, it’s embroidering unique designs across your product range to ensure that nobody else can replicate your style.
Plus, caps aren’t just a fashion accessory. Sure, when you’re out and about, you’ll likely see the majority of people wearing them in line with their fashion sense. However, they’re multi-purpose. Think about it, sports teams, clubs, societies, businesses and more all use caps for a variety of reasons.
Caps are extremely versatile. With that in mind, we’ve handpicked five of our favourite cap embroidery business ideas to help inspire your latest product range and drive those all-important sales.
Caps never go out of fashion – FACT. While there may be times where different styles are more popular than others, it’s worth noting that caps never go out of style. And the beauty of that is that they’re so adaptable with the times too. Of course, fashion moves quickly, so your designs need to adapt to this too.
You need to keep up to date with the latest fashion trends – if you want to be the popular “go-to” choice within the industry, that is. Otherwise, you’re going to be known as the business who’s late to the party. Or, the company that’s still trying to sell yesterday’s hottest trends when nobody wants that anymore.
If you can uncover the latest trend early and start producing your own fashionable caps, there’s a good chance that you’ll likely do well. For example, in recent years, Dsquared2 has been killing the cap game. Although they’re not everybody’s cup of tea, there’s no escaping their trucker-style caps on Instagram and in the street.
Image Credit: Dsquared2
They produce a wide range of caps and headwear with large embroidered designs on them. The vast array of styles allow people to think that their cap is unique. They’re massive and have stayed in style for several years now – that’s the beauty of latching onto a trend early and making it your own.
Quotes are a great baseball cap embroidery idea – but why? Well, there are many angles that quotes on caps can be targeted at. Firstly, the simple embroidery of an understated quote on a cap can round off a look nicely. For fashion-based products, quotes are often serious and uplifting, as opposed to something that can be taken lightly.
But that’s another great option for quotes on caps – the fancy dress and novelty market. Whether it’s somebody’s favourite line from a classic film or the style that can easily be paired with an outfit for a fancy dress party, funny quotes on caps can be used in various ways. They’re a sure-fire way to turn heads in the street and bring a smile to people’s faces.
Quotes on caps are incredibly popular – it’s a way that people can easily express themselves and create a garment that means a lot to them. Perhaps they have a mantra that they live their life by and want to reflect it in their outfit? Or, they have a saying that means a lot to them and want it always to be with them – personalising a cap with it is an easy way to do so.
It’s common to see quotes and sayings on t-shirts as the main design point – so why not try this out on caps and appeal to a wide target audience?
Sports teams and clubs around the world all have their own merchandise and team wear. In fact, in plenty of sports, baseball caps are a part of the on-field uniform. With that in mind, people want to show their support and association with sports clubs in any way that they can. A cap is an accessory that can be easily paired with most outfits for you to still show your colours.
From football to netball – and everything in between – you’ll find that caps are a huge part of their team wear. For example, while footballers themselves don’t wear caps on the field (except for keepers now and again when the sun’s out), you’ll still see the manager and the coaching staff with personalised caps and headwear on.
People want to emulate their sporting heroes. Plus, show their support in any way that they can. Sports teams and clubs are a great idea for your business to look into – however, make sure you do it legally and don’t undercut any legislation in place. When done right, it’s the perfect opportunity.
SnapBacks and fitted caps have been a huge part of fashion for many years now – especially in the USA. Think back to Ice Cube and NWA in the 1980s – you’d never see them without an LA Raiders branded cap rounding off their outfits. And things haven’t changed, they’re still an iconic part of a lot of people’s fashion sense.
Image Credit: Hip Hop Golden Age
A lot of businesses wear caps as part of their everyday uniform – and this spans across a wide range of industries too. A lot of businesses within the food and drink industry are required to wear caps for health and safety and food hygiene reasons – it’s either a cap or exposing a not so flattering hair net when serving customers!
Rather than wearing plain caps, businesses would prefer for them to be branded and personalised in line with the business’ recognisable branding and uniform. Otherwise, it won’t look as professional and won’t leave the same impression on their customers. Plus, branded uniforms empower the employee and make them feel part of the team.
For example, imagine you’ve just started in a new position and everybody has a branded cap except for you – that’s not very welcoming, is it? Are you not worthy of representing the business or something? Whereas, if you’re all wearing the exact same uniform, it’s a level playing field and it’s clear that you’re one of the team.
Helping businesses with their overall uniform as well as their cap embroidery is a great opportunity for your embroidery business. As long as businesses continue to open, they’re going to need uniforms. So, it’s not a market that’ll ever die out and one there’ll always be a constant demand for.
When walking around campus at university, you’ll no doubt notice the different societies and clubs being represented in many ways. Most commonly, these are represented through clothing and accessories. Hoodies, bags and caps are all popular ways to show off which society and club that you belong to.
Image Credit: Amazon
And if it’s not a particular society or club, there’ll likely be a lot of university-based merchandise and clothing on show too. People like to feel a part of something – especially at university when they’re moving away from their families for the first time in their lives. Something as simple as wearing a hoodie or cap to show a sense of belonging, can make people feel extremely at ease.
At university, the list of societies and clubs is ever-growing and evolving. There’s so much going on – and that’s amazing news for you! As we’ve said, these societies like to have their own branded merchandise and clothing. The more societies that pop up and are born, the more potential customers you have! Targeting these areas is a great business area for you.
It’s all well and good having the perfect business ideas but if you’re not well equipped enough, they’ll never make it out of the ideas phase. With cap embroidery, you’ve got to measure customer demand and account for incredibly busy periods of the year. So, you’re going to need a setup that can easily turnaround orders without any compromise on quality.
A vital part of this setup is an industrial embroidery machine. They’re incredibly important to businesses and can be the difference between turning away custom and welcoming more orders. They’re designed to suit businesses of all shapes and sizes, plus, meet a vast array of different budgetary requirements too.
For more information on how an industrial embroidery machine can help drive your business forwards, please download our FREE guide today!